Most Bollywood films were unabashedly escapist, but there were also a number of filmmakers who tackled tough social issues, or used the struggle for Indian independence as a backdrop for their plots.In 1937, Ardeshir Irani, of Alam Ara fame, made the first colour film in Hindi, Kisan Kanya.The next year, he made another colour film, a version of Mother India.However, colour did not become a popular feature until the late 1950s.
Bollywood is part of the larger cinema of India (also known as Indywood), Indian cinema is the world's largest film industry in terms of film production, with an annual output of 1,986 feature films as of 2017, and Bollywood its its largest film producer, with 364 Hindi films produced annually as of 2017.
It was this "chance juxtaposition of two pairs of rhyming syllables," Holly and Tolly, that led to the portmanteau name "Tollywood" being coined.
The name "Tollywood" went on to be used as a nickname for the Bengali film industry by the popular Calcutta-based Junior Statesman youth magazine, establishing a precedent for other film industries to use similar-sounding names, eventually leading to the coining of "Bollywood".
Accompanied by Nazim, Tasneem Kausar, Dipti Bhog, Kashif and Farah Naqvi, the poetry included that of Mir Taqi Mir, Mizra Dabeer, Mir Anees, Josh Malihabadi, Chunnu Lal Dilgeer and a few couplets from Kashmiri poet Brij Narayan Chakbast.
Language and customs all quintessentially Awadhi, the literary effusion was performed by not professional stage performers, but people who had learnt the art from a very young age, giving a glimpse of the rituals, oral and performed, from the heart of Awadh.